Marketing approach to public road transport management

Accession Number T 1898 
Call Number 388.322 068 Q0 
Research Scholar Balakrishnan, N C 
Guide Mukunda Das, V 
Year 2010 
Centre of Research Department of Management, Rajagiri College of Social Sciences, Kalamassery 
Scholar Address Sri N C Balakrishnan, 228- A, Chandra Nagar Colony, Palakkad- 678007 
Guide Address Dr V Mukunda Das, Director, Chandragupta Institute of Management, Phaneeswar Nath, Renu Hindi Bhavan, Chajjubagh, Patna- 800001 
Branch of Study Management studies
Keywords Buses
Management
Transportation, Automotive
Road transport