|
A study on consumer buying behaviour with respect to star labeled home appliances in Kerala market
| Accession Number |
T 4798 |
| Call Number |
|
| Research Scholar |
Priyanka I |
| Guide |
Afsal E. M |
| Year |
2023 |
| Centre of Research |
School of Management and Business Studies, School of Management and Business Studies, Mahatma Gandhi Universitry, Kottayam |
| Scholar Address |
Mankeezhil, Govindamuttom P. O, Kayamkulam- 690 527 |
| Guide Address |
Associate Professor, School of Management & Entrepreneurship, Kerala University of Fisheries and Ocean Studies Panangad, Kochi - 682506 |
| Branch of Study |
Management studies |
| Keywords |
A study on consumer buying behaviour with respect to star labeled home appliances in Kerala market
Consumer Durables
|
|
|